MIP Co-Sponsors "Agent of Change" Conference

The Carsey-Wolf Center's Media Industries Project is proud to co-sponsor the collaborative event Agent of Change: Talent Agencies in the Transformation of the Film Industry at the USC School of Cinematic Arts March 7, 2014.

Agent of Change brings established practitioners who represent some of the biggest names in Hollywood together with expert scholars: they will discuss the recent transformations of talent agencies, their role and key power in the making of artistic careers and products, in the light of the more long-term evolution of the industry.

In the morning, two Q&A sessions will take place, each featuring a prominent figure of the agency business: drawing on their experience of running a core agency, they will share their understanding of the big-scale changes currently happening in the industry, and their effects on the practice of "agenting" as well as how they affect talent and projects.

During the afternoon panel, agents working in different key sectors (digital media, independent film, representation of star-actors and directors) at several of the major agencies will exchange with scholars and with the audience about the ins and outs of their relationships with artists and production professionals.

This workshop is a unique occasion to learn about what happens behind-the-scenes in Hollywood, to better understand how movies come to life and how artists find success.

Program:

Morning, 10am-12:30pm: Creative Agenting

10am: Opening & Welcome by Michael Renov (Vice Dean of the School of Cinematic Arts)

10:30am: Introduction by Violaine Roussel

11am-11:45am: A conversation with Jeff Berg (Chairman, Resolution) Moderators: Michael Curtin (UCSB) and Violaine Roussel (CNRS)

11:45am-12:30pm: A conversation with Nick Stevens (Talent agent, WME) Moderators: Tom Kemper (USC) and Jennifer Holt (UCSB)

Afternoon, 2-6pm: “Ménage à trois:” Agents, Talents, Producers

Coffee service in the lobby near Room 108

2pm-4pm: Roundtable with Bob Bookman (Agent at Paradigm), Tory Metzger (President of Lava Bear Films, and previously an agent at Creative Artists Agency for 18 years), Keyvan Peymani (Head of the Digital Strategy Division at ICM Partners), Rena Ronson (Head of the UTA Independent Film Group). Moderators: Michael Renov (USC), Denise Bielby (UCSB)

4:15pm-6pm: Reception in the lobby near Room 108

The event's full program can be found here.